Oggy & the Cockroaches is a well-known and successful brand in France and across many territories globally, and we believe this represents a remarkable consumer products opportunity.”
“They are a leader in children’s licensing and the ideal partner to launch a collection of toys for Oggy & the Cockroaches’ fans. “We’re thrilled to be working with Lansay,” says Marie-Laure Marchand, senior vice president of global licensing at Xilam.
As a first step, Lansay will produce and distribute traditional plush and electronic plush toys, along with a line of plastic figurines as well as board and card games in France in 2018. French animation production company Xilam has appointed Lansay as the toy partner for its flagship children’s cartoon Oggy & the Cockroaches.
